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One pathway, start to finish

Start Your Platinum Puppy™ Pathway

Every Platinum Puppy family begins here. It takes about five minutes to activate.

Included by your breeder — nothing to buy

If your puppy comes from a participating Platinum Puppy™ breeder, your family membership has already been provided and paid for. You only need to verify your Breeder Enrollment ID.

What happens, in order

  1. 1

    Verify eligibility

    Enter the Breeder Enrollment ID your participating breeder gave you. It is checked privately before anything else happens.

  2. 2

    Create your account or log in

    Name, email, mobile number, and a password. Returning families simply log in — no ID needed again.

  3. 3

    Activate your membership

    Your membership is already provided and paid for by your breeder. There is nothing to purchase.

  4. 4

    Complete required onboarding

    The orientation video, the 8 to 12 Week Behavior Development Plan, and your family intake.

  5. 5

    Enter your member dashboard

    One place that always shows what to do now and what comes next.

  6. 6

    Begin your puppy development pathway

    Stage-by-stage guidance, required activities, and resources for your puppy's whole life.

Not eligible yet?

Platinum Puppy Village™ membership cannot be purchased. It is reserved for families whose breeder partnered with the Platinum Puppy™ Development Program before conception, and it requires a valid Breeder Enrollment ID.

  • • Ask your breeder or rescue for your Breeder Enrollment ID.
  • • If your breeder is not yet a partner, they can request partnership information.
  • • Families without a participating breeder can still use our public education pages.